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Research solutions

Advertising ROI

We can help you better understand:

What percentage of your target audience saw your ad campaign?
Did they recall and understand its message?
What was the impact on your brand perception?

With a strong understanding of these issues, you can:

Measure Return on Investment (ROI) of your advertising spend
Target your audience more successfully
Develop future advertising campaigns, in line with brand values

This type of research can be combined with a brand awareness and perception study. It may take the form of a one-off survey or our popular pre and post ad campaign surveys. Click on the slides below to enlarge them and see typical outputs from advertising research projects.

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Research audiences in the following business sectors:

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• Aerospace • Agriculture • Banking
• Chemicals • Hairdressing • Optical
• Personnel • Property • Science
• Social Care